Fat FreeHERE IS A SMALL SELECTION of projects from our portfolio. You can read a short account of each project, or simply scroll down the list on the right to see live websites from projects we've completed over the last few years.

Gautier Deblonde

As keen photographers ourselves, we were dead excited to be commissioned by one of the most original and magical contemporary photographers working today. We knew from the start that the website would sit silently backstage and show off the photographs in the most simple and efficient manner possible.

We produced a minimalist, bespoke, content-managed e-comm website that's a snitch to use, and a joy to view.

In some way we think, or at least hope, that some of Gautier's ‘magic’; has rubbed off on us and our creativity.

Gautier Deblonde


Three Ways House Hotel & The Pudding Club

We've been working with the owners of Three Ways House — aka The Pudding Club — since 2003.

Between us we've produced a website that is both deep in content, easy to use and a piece of cake (or pudding) to maintain. We could see early on how important this privately owned business was to its founders, and soon latched on to their vision for making the site central to their marketing and promotional activities. The interface and navigation are elegant and easy to use, the code efficient and lightweight, and the visitor experience seamless.

Recently, we've developed a scaled down Japanese version to address the hotel's expansion into the Far East tourism market, and regularly advise on web strategies and online marketing. But that's just by the by. The real reason we love working with them is they do a wicked Spotted Dick and custard, making a trip to the Cotswolds one of our highlights of the year!

Three Ways House, The Pudding Club


Kevin Smith Wedding Photography

We've been working with Kevin for a few years, but thought we were going to lose him, last year, to a company knocking out templates for photographers at $1000 a pop. "Sorry Kevin" we said, "we can't compete with that". A couple of weeks later, Kevin is back on the blower, saying: "My business deserves better than be represented by one of these mediocre templates. Do your thing chaps!"

As an award winning and highly respected photographer Kevin was always going to need a site that set him apart. We were able to design a modern and elegant site that communicated the professionalism and creativity of his work to his clearly defined market. But that's just the beginning. We also built a custom CMS and neat little Photoshop plug-in, allowing his clients to see and choose their photographs from their home, almost as soon as he's downloaded the shoot from his camera.

Kevin Smith Wedding Photography


Specialist Rifle Services

One of the best aspects of running an agency is getting out of the studio and meeting people in their own environment, doing what they do best. And so it was when we met Steve Bowers of Specialist Rifle Services, a formidable craftsman, engineer and countryside enthusiast. What Steve doesn't know about F-Class rifles isn't worth knowing, but what Steve doesn't know about "computer stuff" is. That's when we were called...

We walked Steve through the process slowly and logically, building his site from the ground up after spending long days in the country just getting to know him, his business and the people he works for. And what's he ended up with? A website that blows the competition out of the water and shows the world what a great British company this is.

Bearing in mind how skilful and conscientious Steve is, it was a real compliment when he said: "Fat Free are the Specialist Rifle Services of the web" - cheers Steve!

Specialist Rifle Services


Client Archive

  1. Adrian Baxter Climbing
  2. Andrew Bayliss Motion Graphics
  3. Bristol LEA: Take Five GCSE Revision
  4. Brosh
  5. Conigre Hotel
  6. CLA Consulting
  7. The Emergency Services Show
  8. English Heritage
  9. Forrester Access
  10. Forrester Landscaping
  11. Foto Frenzy
  12. Gautier Deblonde
  13. Gordon Audio Visual
  14. Gloucestershire Fire & Rescue Service
  15. Grow
  16. Inspire 2 Adventure
  17. Junk Communications
  18. Kevin Smith Photography
  19. LEC Refrigeration
  20. Littermaster
  21. McNaughton Dynamics
  22. Motiva
  23. Natalie Dower
  24. Property Investor News
  25. Specialist Rifle Services
  26. The Swan Inn
  27. The White Room
  28. Together in Oxford
  29. The Press Cutting Agency
  30. Three Ways House Hotel
  31. Urban Access Ltd
  32. Westway Despatch
  33. Wild Duck Inn
  34. West Hertfordshire PCT (NHS)
  35. Woodstock Furniture

More Rumours

Through the design, build and maintenance of our website over the past two years, Fat Free have been instrumental in the growth of our market presence. The site is a key component of our business and needs to be constantly updated with the latest industry news for all our Clients. We needed a user-friendly, secure, database driven website with the facility for occasional online registration forms and e-commerce. Fat Free have the technical expertise and design flair to make it work perfectly - for us, for busy editors and for prospective clients and customers.

The McOnie Agency

I was a web site virgin & was overawed and confused by the whole internet thing. I needn't have worried, Fat Free patiently talked me through the whole process and I found them accessible, on the level, on brief and on time.

Kevin Smith Photography

At Junk, we get really p****d off when people employ us for a professional service and then start insisting that they know our job better than we do. The customer is not always right! Which is why, when we wanted a website, we just let the boys from Fat Free do their thing. We had a clear idea about what we wanted the site to do; how it did it, we left completely up to them. Best decision we ever made!

Steve, Junk Copywriting

We are very pleased with the work Fat Free carry out for the Pudding Club. The design of the website captures the spirit of the hotel and Pudding Club really well. Working with Fat Free is a very positive experience, they grasp what we are trying to achieve very quickly, and are still happy to provide expert advice and guide us in the right direction. We chose them over other agencies who pitched for the business because we believed they would deliver what we wanted and not what they wanted at a good price; we were right in our choice.

Three Ways House Hotel

Your continued support, enthusiasm and adaptability mean we have a site that continues to get great reviews and bring in the business.

Matthew Ralphs, Motiva

Contact Us

Fat Free
78A St John's Avenue
London NW10 4EG UK
+44 0 20 8965 0467